NARI is a creative consultancy and branding studio, founded by the award winning Caterina Bianchini, established to bridge the gap between design and art. Our practice focuses on giving brands life, character and spirit, through artistic technique, conceptual thought and brand literature. Our anagrammatised mantra, ‘Not Always Right Ideas’ is at the core of everything we do; drawing the focus away from the “do’s & dont’s” of textbook graphic design, practicing a humanistic and artistic approach.

Selected Clients

Reebok + Identity and campaign Diesel + Identity and campaign Levi's + Identity and campaign
Nike Campaign work
Yoko Ono + Editorial
Lush Campaign
Adidas POS and in-store activations
Boiler Room Design
Red Bull Studios Identity and campaign
Red Bull Music Academy Identity and campaign
Typeform + Product design and art direction
Sub Club Identity and campaign
WeWork + Identity and campaign
CRACK Editorial
Red Bull Music Campaign
Sony Music Identity and campaign
Google Creative Lab Campaign and Identity
Selfridges & Co Packaging
Champion Workshop Design
AmorePacific Identity and packaging
SKP Beijing Bespoke Type Design
V&A Pitch
Barbican Typeface design
Apple Music Identity and campaign
Somerset House Identity and campaign


Art Direction Creative Direction Visual Identity Web Design and Development Packaging Creative Strategy Brand Strategy Brand Messaging Naming Campaigns Activation


Robert Gordon's University Annual Guest Lecturer
Behance Review Panelist London Judge
Computer Arts Magazine London Studio Showcase
Tumo Centre, Armenia Two week branding workshop
Semi - Permanent, Auckland Speaker at the 2018 design symposium
Cass School of Design, London Hot House Talk
Working Not Working Design for good
Design Studio London Smiling, Not Smiling event
Adobe Live Paris Workshop alongside Erik Spiekermann
London Design Festival In conversation with British Design Council
Protein Studios 50 years of choice panelist
Nicer Tuesdays December 2019
Us By Night Festival 2019 Keynote Speaker
DesignBridge 2019 Spark Talk
D&AD The Future of Type 2019, Speaker and Panelist
First Round From Under Consideration LLC, Speaker
Type Thursday London x FemmeType takeover Speaker and Panelist
Swiss Interactive Media Design Day Speaker
Creative Circle Gold Judge


dpi Magazine, 2018, 2019 (2) Taiwan
Brand Culture, 2018, 2019 (2) Switzerland
Vision:ary, 2018 Hong Kong
The Dieline, 2017 UK
Sandu Publishing 2017,2018 China
BranD Magazine, 2018 China
It's Nice That 2017, 2018, 2019, 2020 (4) London
Computer Arts 2017, 2018 London
Counterprint Packaging, 2018 London
Los Logos 8 Gestalten, 2017 Germany
Showroom Magazine, 2018 Poland
Images Publishing, 2017 (2) Shanghai
Art Power Publications, 2016, 2017 China
CRACK, 2018 (2) Bristol, London, Amsterdam, Berlin, Manchester
C-Heads Magazine, 2017 Austria
Flora & Fauna 2018 Viction:ary
Page Magazine 2019 Germany
See You at the Dance 2018 Caterina Bianchini Studio
Computer Arts, Febuary 2020 Creative Design & Illustrations
Women in Design, 2020 Design Calendar
Not a Muse, 2019 Niggli
DJ Mag, 2020 Modern Rave Art
Concept Stores & Pop Ups Viction:ary